Behind the Tech: Solving Parking for Car Sharing—and What It Says About the Future of Mobility

In shared mobility, the smallest friction points can make or break the user experience. One of the most persistent? Parking. It’s a headache for users, a challenge for operators, and a growing issue for cities managing curbside space.

In a recent feature in Zag Daily, our CTO breaks down how Cachet tackled this exact problem with a smart, automated parking module—and what it took to get it right.

Developing this module wasn’t just about writing clean code. It meant understanding the real-world frustrations faced by users and operators. We worked closely with partners to test, refine, and roll out the feature in live environments—fast, but always with quality and reliability in mind. This kind of agile, problem-first mindset is how we approach every product at Cachet.

Here’s how we do it:

Start small, move fast.

From initial concept to live deployment, our team iterated quickly—launching MVPs with key partners, collecting data, and improving the system week by week. We don’t wait for perfect conditions to test. We learn by doing, and we scale what works.

Build for real people, not edge cases.

Parking might seem like a logistics problem, but it’s also about trust. Drivers need to know that they won’t spend 10 minutes circling for a spot. Operators need the data and confidence to manage vehicles efficiently. Our tech had to work across different cities, platforms, and behaviours—and it does.

Think beyond the product.

Automated parking isn’t just a feature—it’s a step toward a smoother, more efficient car-sharing ecosystem. When we solve a pain point like this, we’re not just improving one trip. We’re making the whole system more attractive, more scalable, and more sustainable.

Want to learn more? Head to Zag Daily, where our CTO breaks down how automated parking is transforming the possibilities for car sharing—and how we made it work behind the scenes.